HomeMy WebLinkAboutPlace Dynamics LLC - EDP 2016 Update, Statement of QualificationsQUALIFICATIONS
PROFESSIONAL SERVICES TO UPDATE
THE CITY OF BOZEMAN’S
2009 ECONOMIC DEVELOPMENT PLAN
23 MAY 2016
PLACE DYNAMICS LLC
3090 South Country Lane
New Berlin Wisconsin 53146
www.placedynamics.com
Contact: Michael Stumpf, AICP, CEcD
Phone (262) 510-2131
Email michael.stumpf@placedynamics.com
Request for Qualifications and Professional Services Agreement
City of Bozeman’s Economic Development Plan Update
FY 2016 – FY 2017
Page 10 of 21
*THIS DOCUMENT MUST BE COMPLETED, EXECUTED AND SUBMITTED WITH THE
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Place Dynamics LLC
3090 S. Country Lane
New Berlin WI 53146
262-510-2131
michael.stumpf@placedynamics.com
Michael Stumpf
Principal
23 May 2016
CONTENTS
Project Summary / Cover Letter ................................................................................................................. 1
Company Description/Capability ................................................................................................................ 2
Informational Content ............................................................................................................................... 5
References ................................................................................................................................................. 7
Timeline ..................................................................................................................................................... 8
Cost ........................................................................................................................................................... 8
Outline of Services ..................................................................................................................................... 9
23 May 2016
Pearl Michalson, Interim City Clerk
City of Bozeman
By email: agenda@bozeman.net
RE: Qualifications for Professional Services to Update the City of Bozeman’s 2009 Economic
Development Plan
Thank you for this opportunity to submit our qualifications to assist the City in updating its 2009
Economic Development Plan. While based in Wisconsin, our team is very familiar with Bozeman and
has assisted many similar communities with their economic development needs. We understand that
this project is an update of the 2009 Economic Development Plan, yet we propose to bring several of
our own unique assets to the project, which will provide greater insight into the local economy and
help in the implementation of the plan:
Community Economic Development Readiness Assessment – a tool used to guide our analysis
of over 300 issues related to local capacity.
Business Dynamics – a detailed examination of industries and trends in the local economy.
We propose to begin the project with an initial visit in which we will conduct background research,
meet with the Economic Development Council, and interview stakeholders in the community. This will
be followed by an update to the analysis in the 2009 Economic Development Plan, along with our own
unique tools. At the same time we will conduct a business survey. This information will be presented
to the Economic Development Council along with recommendations concerning goals, objectives, and
policies. With the Council’s input, we will prepare a draft plan to present to the City Commission.
I would encourage you to visit our company web site at (www.placedynamics.com) and blog
(www.placedynamics.org) to learn more about us, view samples, and discover some of the resources
we have made available. I can answer any questions you may have concerning our proposal. I may be
reached directly at (262) 510-2131, or via email michael.stumpf@placedynamics.com. I will look
forward to your decision.
Sincerely,
Michael Stumpf, Principal
Place Dynamics LLC PLACE DYNAMICS LLC 3090 S. Country Lane New Berlin Wisconsin 53146 Ph. (262) 510-2131 www.placedynamics.com 1
PLACE DYNAMICS
Insight and Strategy
CULTURAL
CENTER INTER-
NATIONAL
BAZAAR
FOOD
ENTREPRE-
NEURSHIP
PROGRAM-
MING
MARKET
PRESENCE
HOUSING
EMPLOY-
MENT
WALKABLE
GREENSPACE
STREET-
SCAPE
LAND BANK
BUSINESS
ASSISTANCE
MIXED-USE
ZONING
BECOME A DESTINATION
RETAIL, DINING, CULTURAL,
AND EDUCATIONAL DISTRICT
APPEALING TO A BROAD
MARKET IN INDIANA AND
ADJACENT STATES.
Place Dynamics was formed in 2005 with the idea of bringing places to life through insight and strategy. As experts in economic and market
research we understood how important it was to base decisions on good information. We simply saw too many failed plans because they did
not gain a good understanding of conditions and markets on which to build their strategies.
We wanted to change that.
In the years since we started we have come to be known as a premier source for detailed analysis and strategy to support economic
development, land use planning, or real estate development. We have completed projects for state governments, local governments and
organizations, and private developers in over half of the states, and in 2012 we entered the Canadian market.
Our preferred project is one that seeks to turn good information into actionable strategy. Place Dynamics excels at gathering and analyzing
the information needed to understand conditions, trends, opportunities, and challenges. We use this knowledge to craft effective and
original responses designed to get results.
ECONOMIC DEVELOPMENT
Economic Development Planning
Entrepreneurship and Small Business
Cluster and Target Industry Analysis
Business/Industrial Park Planning
Incubation and Coworking Strategies
Tourism Studies and Strategies
Real Estate Development Planning
Economic and Fiscal Analysis
MARKET RESEARCH
Retail Market Analysis
Lodging/Dining Market Analysis
Office/Industrial Market Analysis
Housing Market Analysis and Studies
Market and Fiscal Feasibility Studies
Demographic Analysis
Survey Research
COMMUNITY PLANNING
Downtown Revitalization
Commercial Corridor Planning
Real Estate Redevelopment and Reuse
Neighborhood Development Planning
Disaster Preparedness and Recovery
Land Use Planning
Place Dynamics LLC ▪ 3090 S. Country Lane ▪ New Berlin ▪ WI ▪ 53146
Michael Stumpf, Principal
262-510-2131 (Wisconsin) ▪ 720-440-2131 (Colorado)
www.placedynamics.com
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PROJECT EXPERIENCE
United States and Canada
County
City or Private
CLIENT
Alamogordo, New Mexico
Appleton, Wisconsin (7)
Bay St. Louis, Mississippi (2)
Belvidere, Illinois
Boone County, Illinois
Boulder, Colorado (2)
Brookfield, Wisconsin
Buffalo Grove, Illinois
Burlington, North Dakota
Cheraw, South Carolina
Chicago, Illinois
Colorado Springs, Colorado
Coos County, New Hampshire
DeKalb, Illinois
Denver, Colorado
El Paso, Texas (3)
Erie, Colorado
Escambia County, Florida
Evansville, Wisconsin
Federal Way, Washington (2)
Fitchburg, Wisconsin
Fort Dodge, Iowa (2)
Franklin, Wisconsin
Gallup, New Mexico
Gilbert, Arizona
Grand Rapids, Michigan (2)
Gurnee, Illinois
Hamilton County, Iowa
Hartland, Wisconsin
Holmen, Wisconsin
Idaho Falls, Idaho
Indianapolis, Indiana (5)
Kingman County, Kansas
Kirkland, Washington
Jamestown, North Dakota
Janesville, Wisconsin
Lake County, Ohio
Las Cruces, New Mexico
Lebanon, Tennessee
Little Chute, Wisconsin
Madison, Wisconsin (3)
Marquette, Michigan
Marshfield, Wisconsin
Mazomanie, Wisconsin (4)
Manhattan, Kansas
McFarland, Wisconsin
Menomonee Falls, Wisconsin
Milwaukee, Wisconsin (2)
Minneapolis, Minnesota
Minot, North Dakota
Monroe, Wisconsin
Mount Pleasant, Wisconsin
Munising, Michigan
Murrysville, Pennsylvania
Muskegon, Michigan
Nashota, Wisconsin
Nashville, Tennessee (2)
New Haven, Connecticut (2)
New Roads, Louisiana
North Blenheim, New York
Ogdensburg, New York
Oak Grove, Wisconsin
Oakdale, Wisconsin
Orlando, Florida (2)
Pensacola, Florida
Pewaukee, Wisconsin
Pleasantville, New Jersey
Port Arthur, Texas
Rapid City, South Dakota
Raymond, Wisconsin (2)
Red Cliff Reservations, Wisconsin
Ripon, Wisconsin (2)
River Falls, Wisconsin
Rock/Henry/Mercer Counties, Illinois
Rockford, Illinois
Santa Fe, New Mexico
Sarasota, Florida (2)
St. Francisville, Louisiana
St. Joseph, Wisconsin
St. Petersburg, Florida (2)
Schoharie County, New York
Seattle, Washington
Sioux City, Iowa
Somerset, Wisconsin
Springfield, Massachusetts
Spruce Grove, Alberta (2)
Stockton, California
Stony Plain, Alberta
Stoughton, Massachusetts
Stoughton, Wisconsin
Sturtevant, Wisconsin
Sun Prairie, Wisconsin
Sycamore, Illinois
Tacoma, Washington (2)
Taunton, Massachusetts
Tylertown, Mississippi
Ward County, North Dakota
Waukegan, Illinois (2)
Waukesha, Wisconsin (2)
Waveland, Mississippi
Webster County, Iowa
Whitewater, Wisconsin (3)
Wisconsin (Southeast)
Wisconsin (State)
Woodstock, Illinois
Zion, Illinois3
PROJECT EXPERIENCE SIMILAR TO BOZEMAN
The following projects are highlighted due to the similarity of the community and/or scope of work similar to
Bozeman.
Marquette, Michigan
Marquette is the principal city in the central part of Michigan’s Upper Peninsula. While still functioning as
the service center for the region’s declining mining industry and communities in a 50-mile radius,
Marquette has carved out a new niche based on its scenic beauty and reputation as the region’s quiet sports
capital. Marquette has revitalized its center with unique, high quality shops and restaurants, attracted
independent knowledge workers and small businesses, and leveraged the internet to reach a broader
market. (The surviving independent department store is the largest online retailer of Carhartt products.)
Place Dynamics prepared an initial economic development strategy in 2011 and is currently updating it.
Madison, Wisconsin
Place Dynamics has assisted the City with several projects including an analysis and recommendations for
business and real estate development in the City’s north side neighborhoods, and more recently to
evaluate the potential to attract a grocery store to a developing central neighborhood.
Santa Fe, New Mexico
The City approached our team to help it identify benchmarks that could be reported on a quarterly basis
to the City Council. We identified a comprehensive set of metrics to monitor demographics, employment
and earnings, business activity and innovation, spending, tourism, the real estate market, and personal
well-being. We developed a spreadsheet-based application to simplify data continued collection and
automatically generate reports.
Boulder, Colorado
Michael Stumpf led the effort to develop Boulder’s first Economic Vitality Plan, focused on 12 initiatives
under program areas including real estate, entrepreneurship, industry clusters, the Pearl Street and
University Hill business districts, and tourism and the arts. A great deal of sensitivity was required to match
economic development policy to community character. This was accomplished in ways such as focusing
on a natural and organic foods cluster based in the city, with over $9 billion in annual sales, globally.
Indianapolis, Indiana
Place Dynamics assisted LISC, the City, and the International Marketplace Coalition in preparing a detailed
analysis of development opportunities, and an economic development strategy for the International
Marketplace. This plan draws on the assets brought by many cultures, to refashion the area into a diverse,
mixed-use district. It leverages language and cultural ties to position the area as Indiana’s gateway for
foreign firms and US companies conducting business in other countries.
Fort Dodge, Iowa
Through analysis, a survey, and extensive interviews, our team helped the city to assess its business climate
and determine what investments need to be made to be competitive as a business location. We conducted
a target industry analysis and prepared a marketing plan, and concluded the project by preparing the
conceptual planning and financial analysis for a 1,200-acre heavy industrial park.
Gilbert, Arizona
Place Dynamics is currently assisting the Town of Gilbert in preparing an entrepreneurial development
strategy. Our research has demonstrated that 88.8 percent of all businesses in the community today have
been started within Gilbert in the past decade, and 94.9 percent of these have fewer than five employees.
In addition to extensive data research, we are documenting the available entrepreneurial development
resources in the region, surveying and interviewing entrepreneurs to gain a better understanding of their
needs, and recommending roles for the Town to play within the broader context of regional initiatives.
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PROJECT TEAM
The project team will consist of the following individuals:
Michael Stumpf will be the project manager and the lead consultant for all phases of the project. Since the
late 1980’s, Michael has had a diverse career in real estate development, economic development, and
market research. He is an expert in applying market intelligence to craft effective community and
economic development strategies. After beginning his career in retail development, Michael spent 15 years
as an economic development director for communities in Illinois, Wisconsin, and Colorado, before forming
Place Dynamics in 2005.
Through more than 140 projects in 30 states and provinces, Michael has gained extensive knowledge of
the alternative approaches employed in various regions of the country, and in differing types of urban and
rural communities. His work in economic development and downtown revitalization has received several
professional awards.
A passionate advocate of downtowns and traditional business districts, Michael has been on the board of
the Wisconsin Downtown Action Council for 19 years. As an economic development director, Michael was
instrumental in implementing business district strategies in both traditional downtowns and emerging
commercial area. He has continued to make revitalization a large part of his consulting practice,
incorporating his background in market analysis and knowledge of real estate development.
Michael has developed expertise in business location decision-making within both the retail and primary
industry sectors. He has authored numerous articles on industrial site selection and retail markets. Michael
applies this knowledge in helping communities to site and plan successful commercial business districts
and employment centers. His retail work encompasses all types of commercial areas, mixed-use
neighborhoods, and shopping centers. He has conducted the market feasibility, site selection, and
development planning for business or industrial parks with total public and private investment
approaching $1 billion.
Michael has been recognized as both a Certified Economic Developer (CEcD) and a member of the
American Institute of Certified Planners (AICP). He has a Master of Science degree in Urban and Economic
Geography from Northern Illinois University.
Gary Becker’s prior experience includes 28 years as a community, economic, and real estate development
consultant in planning and engineering firm, as a senior partner and board member. Since 2008 he has
also served as the part-time Executive Director of the Local Government Institute of Wisconsin (LGI). LGI
is a non-profit non-partisan organization created to conduct research, enhance collaboration and educate
the public and policymakers on ways to improve local government’s ability to serve the people. LGI was
founded in October 2007 by the League of Wisconsin Municipalities, the Wisconsin Counties Association,
the Wisconsin Towns Association and the Wisconsin Alliance of Cities.
Michael StumpfProject Manager
-Research-Strategy formation
Gary Becker
-Research-Strategy formation
-Engagement
J.D. Milburn
-Finance/incentives-Business
development
Cecilia Deal
-Strategy formation-Small business
-Implementation
Ryan Schryver
-Research-Business survey
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Throughout his career, Gary has worked closely with local governments and organizations in communities
from a few hundred residents to well over a half million. He has provided project management and
implementation, strategic guidance, analysis, and financial planning for community economic
development services covering economic, housing, public facilities and land use issues.
Gary has met the rigorous standards to become certified by the International Economic Development
Council as a Certified Economic Developer (CEcD) as well as being certified as an Economic Development
Finance Professional from the National Development Council. He holds a Master of Science degree in
Urban and Regional Planning (Economic Development and Real Estate) from the University of Wisconsin
–Madison.
Gary will have a large role in this project, conducting portions of the analysis, stakeholder engagement,
and strategy formation.
JD Milburn began his career in commercial finance before joining the Wisconsin Department of Commerce
and the Main Street Program. He is a nationally recognized authority on economic development finance
and small business growth strategies. As a business specialist for the State of Wisconsin, J.D. has executed
over 20 business recruitment campaigns, and consulted with over 2,500 businesses in a one-to-one
situation. Within his team, he has helped to create 4,599 new businesses, 20,492 jobs, over $935 million in
assessed value, and over $1.244 billion in downtown public and private investment.
J.D. understands the communities’ needs related to economic development finance, and has the expertise
to assemble the financial resources necessary to implement complex projects. He is successful at attracting
funds and talent within many strata of financial resources, including institutional investment, pension
funds, insurance firms, Wall Street public resources and individual match making of business funding
needs.
His prior experience with Norwest Corporation found him creating one of the first and largest non-
traditional housing underwriting standards in the nation. He assisted a four-state region in securing $900
million in nontraditional mortgages, with application and legal documents in many languages. He
conducted outreach sessions in religious institutions of different languages, and was active with the Casa
Latina in Sioux City, Iowa developing an affordable loan pipeline. The intent of the portfolio was to create
a securitized model for affordable nontraditional underwriting standards to the securities market. The loan
portfolio was high performing with lower default rates than other traditional underwriting criteria. He
worked with the Fair Isaacs Corporation (FICO) to submit nontraditional metrics into the FICO score model.
He is active as a grant and tax credit reviewer with the US Treasury, US Department of Housing, Charter
School funding, and has served as a reviewer with the CDFI Fund for nine years. He worked extensively to
provide empirical and actual lending data to support creation of the CDFI Fund, new Market Tax Credits
and other community development funding.
J.D. will advise the team on issues related to business development, economic development strategies,
and financing and incentives.
Cecilia Deal has a background in business operations including business process development, product
launch and acceptance, and human resources. She has spent a considerable part of her career working
directly with entrepreneurs and small business owners to help them understand and achieve their vision
for their business. She is co-author of the book Grassroots Entrepreneurism, and has been an instructor for
a year-long course in leadership development.
Cecilia has provided training and assistance through Small Business Development Centers (SBDCs). She
has assisted both small and large businesses and organizations in developing standards and processes to
address internal and external client needs. Much of this work has been in the information technology
sector, including database and software testing, acceptance, and training for nationwide implementation.
She has developed procedures, manuals, and training programs for manufacturing, retail, and service
businesses. Her work also includes client relations and organizational development for real estate
professionals.
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Cecilia has broad experience in the workforce development sector, including training programs, career
development and placement, and recruiting. Cecilia’s expertise will come into play when reviewing existing
programs, policies, and procedures, and in helping to develop implementation strategies within the plan.
She will also contribute to elements of small business and entrepreneurial strategies.
Ryan Schryver has advanced skills in qualitative and quantitative methods for analysis. His career has been
divided between earlier work with community development organizations in Chicago, Illinois and Madison,
Wisconsin, where helped to build issue campaigns and manage local community centers. The latter part
of his career has been spent with the University of Wisconsin in the medical and engineering libraries.
He has managed the UW General Library System’s long-term planning initiative to survey and analysis
research trends and needs among campus researchers. His work has had a particular emphasis on business
and engineering specialties. His abilities encompass survey and assessment tool design and development,
technical benchmarking, and business intelligence research.
He has drawn on his skills to provide extensive research, marketing, and technical writing, with work
experience in private business, nonprofit management, state government, and university settings. Ryan
has provided technical and marketing content copy writing and editing in support of internal (newsletter,
operations manual) and external (web, catalog) communications for companies including Promega
Corporation, Lands’ End, Motorola, and Duluth Trading Company.
Ryan will assist in background research as well as survey and community engagement elements of this
project.
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REFERENCES
The following references may be used.
City of Madison
Ruth Rolich, Business Development Specialist
215 Martin Luther King, Jr. Blvd.,
Madison, WI 53701-2985
(608)267 4933
Email rrohlich@cityofmadison.com
Population 243,300, multiple projects, 2007-2016
City of Marquette
Dennis M. Stachewicz, Jr., Director of Planning and Community Development
300 West Baraga Avenue
Marquette, Michigan 49855
906-225-8377
dstachewicz@mqtcty.org
Population 21,500, Economic development plan (2011) and update (2016)
Short Elliott Hendrickson Inc.
Andrew Dane, AICP, ENV SP
425 W. Water Street, Suite 300
Appleton, WI 54911
(920) 585-3593
adane@sehinc.com
Downtown plan for the City of Marshfield (pop. 18,800), 2015
Market analysis and real estate development strategies for Village of Oakdale (pop. 300), 2016
City of Gallup
Peter Kelly, Economic Development Coordinator
(Formerly with City of Gallup, NM)
Village of Lisle, Illinois
925 Burlington Avenue
Lisle, IL 60532
(630) 271-4121
pkelly@villageoflisle.org
Population 22,200, market analysis and recruitment strategy (2012)
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TIMELINE
The following is a projected timeline to complete the project by the end of September 2016. We recognize that this
is an aggressive schedule that will be highly sensitive to changes in meeting dates, review of draft materials, and
other factors. A final project schedule will be determined in consultation with the City if our team is selected.
Project commencement ......................................................................................................... 15 June 2016
Task 1: Background research
Conference call .................................................................................................................. 15 June
Initial visit / stakeholder interviews / ED Council ................................................................... 5 July
Data updates and analysis (completed) ......................................................................... 12 August
Business survey (completed) ......................................................................................... 12 August
Task 2: Strategy formation
Draft strategy development / ED Council workshop ....................................................... 15 August
Presentation to City Commission / public hearing .......................................................... 31 August
Task 3: Draft and final plans
Draft plan ............................................................................................................... 14 September
Presentation to City Commission / public hearing ................................................... 28 September
Final plan ................................................................................................................ 30 September
FEE SCHEDULE
Place Dynamics will complete the Economic Development Plan Update for the City of Bozeman for a fixed fee of
$30,000. This fee is inclusive of travel, data, and materials necessary to complete the project as described in the
proposal. The budget may be broken out as follows:
Task 1: Background research .......................................................................................................... $15,000
Task 2: Strategy formation .............................................................................................................. $6,000
Task 3: Draft and final plans .............................................................................................................$4,000
Travel, data, materials...................................................................................................................... $5,000
Place Dynamics bills on a monthly cycle for work completed in the prior month. Payment is due within 30 days of
the invoice date.
Place Dynamics maintains general and professional liability policies with a maximum limit of $1 million per claim /
$2 million per occurrence. The City of Bozeman can be named as an additional insured. We also maintain required
workers compensation policies. Documentation can be provided upon request.
Place Dynamics is recognized as a veteran-owned small business.
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PROJECT APPROACH
The following is our recommended approach to this project. In it, we have included some of the unique resources
our team has developed through many similar projects over the past eleven years.
The proposed work plan includes four meetings as requested by the City of Bozeman. Additional meetings can be
conducted by teleconference.
TASK 1: BACKGROUND RESEARCH
Economic Development Council meeting
Initial visit and reconnaissance
Stakeholder interviews
Data updates and analysis
Business survey
Place Dynamics will initiate the project with a conference call to local project staff. We will review the scope of work,
schedule, and desired outcomes of the project. We will identify any existing studies, data, or other resources that
are available to help with the study, and make arrangements for an initial visit to the county.
Place Dynamics will make an initial visit to Bozeman to perform an in-depth area reconnaissance, conduct the first
of two meetings with the Economic Development Council, and conduct interviews with stakeholders. We will seek
the assistance of the City in identifying interview participants and helping to arrange meetings, which may include
local industry representatives, retail and commercial businesses, independent businesses, educational institutions,
property owners, developers, and brokers, community organizations, elected and appointed officials, and partner
organizations.
We will confer with City staff and the Economic Development Council to help evaluate outcomes and issues with
the 2009 Economic Development Plan. Our team will update the background research contained in the 2009 plan.
In addition, we propose to bring some of our own unique resources to the project.
The Economic Development Readiness
Assessment tool helps to ensure that the
City is making a comprehensive review of its
assets for economic development. The tool
is comprised of questions and fact-
gathering resources for more than 300
issues that impact a community’s ability to
conduct economic development. The
results help to diagnose strengths and
weaknesses, recognize concerns that need
to be addressed, and shape the overall
approach or management framework.
Place Dynamics will provide a copy of the
readiness assessment ahead of the initial
visit, and ask that local project staff pass
relevant questions on to key individuals. We
will meet or conduct calls with these
individuals to explore the topics and gather
feedback. The result will be a document
that provides an understanding of the
existing economic development framework
and issues that can be considered in a
SWOT analysis.
ECONOMIC DEVELOPMENT READINESS ASSESSMENT
Organizational Structure And Leadership
Elected Officials And Community Support
Funding For Economic Development
Economic Development Research
Economic Development Staffing
Collaboration And Networking
Citizen Involvement
Economic Development Planning
Economic Development Implementation
Business Attraction, Retention, And Expansion
Entrepreneurship And Small Business Development
Retail Development
Downtown Business District
Tourism Development
Work Force, Education And Training
Economic Development Marketing
Communications And Outreach
Economic Development Tools
Community Infrastructure
Buildings And Sites
Quality Of Life
Community Appearance
Sustainability
Local Ordinances And Regulatory Framework
Disaster Susceptibility And Mitigation Planning
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Our business dynamics profile uses proprietary databases to develop a far more detailed picture of the
local economy, and trends, than would be available through the Census and other public sources, or
services such as EMSI that merely aggregate public data. Unlike Census or state sources that suppress data
to maintain confidentiality, these private databases contain a record for each business in every year of
operation, at its physical address. This allows us to perform many types of analysis that were never before
possible. Examples of the information that can be determined include:
The business mix, including employment information at the most detailed NAICS level, in any year.
Employment change (additions or losses) due to the expansion of existing businesses.
New branch establishments that open in the city, as well as those already existing. Examining the
parent company headquarters locations will often help to identify the best markets in which to
prospect for new businesses.
Annual startup activity, including industry, number of employees, and other characteristics of the
business. By following these businesses in subsequent years we can understand how the market
performs with regard to survival and employment growth among survivors.
Business closures, including detail such as the industry and the number of employees impacted, by
year.
Relocation by businesses to, from, or within the county, including both origins and destinations. This
can also show patterns of investment or disinvestment.
Any of the data tracked can be examined year-to-year, at detailed levels of industry classification, by
employment, and mapped to specific points. The data also allow us to examine characteristics such as
home-based businesses, minority or woman ownership, and whether the business is engaged in foreign
trade. The result of this analysis is a highly detailed picture of industry composition and change, broken
out into each possible component of change.
The background research will refresh information contained in the 2009 plan, such as demographics, workforce,
real estate activity, industry sectors, retail, and tourism. The information that is gathered will help to frame
questions for a business survey. We will prepare a draft document for review, and seek the City’s assistance in
distributing a link to an online survey. We typically enlist the Chamber of Commerce and other organizations in
helping to distribute the survey to the business community.
TASK 2: STRATEGY FORMATION
SWOT Analysis
Economic Development Council strategy workshop
Strategy and implementation plan
City Commission presentation/public hearing
In this task our team will work with the Economic Development Council and City Commission to prioritize issues
and develop a new set of strategies to guide economic development policy over the next several years.
The results from the background research and business survey will be compiled into a section of the updated
economic development plan, and used to prepare a SWOT analysis.
Place Dynamics will schedule a second meeting with the Economic Development Council to conduct a strategic
planning workshop. During this meeting we will review significant findings from the background research, present
the SWOT analysis, and work with the Council to establish and prioritize goals, objectives, and strategies. Following
the workshop we will compile these into a fully-developed strategy and confer with City staff and partners to
develop an implementation plan that identifies actions, anticipated outcomes, responsible parties, timelines and
milestones, resources required, and measures of success.
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Place Dynamics will schedule a third visit to Bozeman during which we will present the research, SWOT analysis,
strategies, and implementation plan to the City Commission in a public hearing. We will gather feedback from the
City Commission and others in attendance, which may be used to refine the approach.
TASK 3: ISSUES IDENTIFICATION AND PRIORITIZATION
Draft Economic Development Plan
Presentation to the City Commission/public hearing
Final Economic Development Plan
Place Dynamics will prepare an Economic Development Plan incorporating the City’s economic development vision
and values, background research, SWOT analysis, strategies, and implementation plan. This plan will be aligned
with the City’s other adopted plans.
Place Dynamics will schedule a second meeting/public hearing with the City Commission to present the draft plan
and solicit feedback. Following the meeting we will incorporate any changes and prepare a final plan for submission
to the City.
PROJECT MANAGEMENT
We anticipate a close working relationship with the City’s economic development staff and partners. This will
include frequent interaction to coordinate logistics, identify local resources, and discuss findings of the analysis. We
will meet regularly with this team during scheduled travel. Additional meetings can be scheduled by teleconference.
Michael Stumpf will act as the project manager for this assignment, serving as the chief point of contact for local
project staff. Additional interaction can occur through email, phone, or conferencing technologies. Place Dynamics
will be available using teleconferencing technology to hold discussions with boards, commissions, or other groups
during the course of the project, if desired.
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