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HomeMy WebLinkAbout22- Task Order 3 - Walker Consultants - Employee Parking Program Plan for Downtown Parking m:\proposal\cmpltpro\studies\government\2022 city of bozeman\city of bozeman task 3 epp proposal_updated.docx March 29, 2022 Mike Veselik Economic Development Program Manager, Parking City of Bozeman 121 N. Rouse Avenue Bozeman, MT 59715 Re: Task Order Number 3. Employee Parking Program Plan for Downtown Parking Bozeman, Montana Dear Mr. Veselik: Walker Consultants is pleased to submit this proposal for professional parking services to the City of Bozeman. Based on feedback the City has received from stakeholders through recent community engagement efforts facilitated by City Staff, downtown businesses and employees have identified a need for an expanded permit program that equitably addresses the needs of the area’s various users. The task outlined in this proposal includes developing an Employee Parking Program intended to serve the various users of the B-3 District. SCOPE OF SERVICES Item 1. Project Management This task consists of coordination and meetings with the City and internal coordination and efforts. This task includes three virtual meetings with the core project team (City of Bozeman staff and lead Walker team members). Deliverable: Project schedule No on-site meetings or site visits are identified for Item 1. Item 2: Online Questionnaire Walker will deliver and host an online questionnaire for City staff to promote through its community engagement channels. The questionnaire is proposed to include skip logic to collect reported parking behaviors and perceptions based on the type of user – business owner, employee, and others. Data collected through the online questionnaire will be designed to cross tabulate with data collected in August 2021 and inform analysis of employee parking behaviors to be further used in Item 3. 10375 Park Meadows Drive, Suite 425 Lone Tree, CO 80124 303.694.6622 walkerconsultants.com DocuSign Envelope ID: B491E7BE-DE0F-486C-AF9F-F5D748E47183 City of Bozeman Task 3 March 29, 2022 Page 2 Based on the feedback received through the online questionnaire, Walker will work with City staff during a virtual work session to establish goals for the Employee Parking Program. These goals will be used as the metric through which prospective strategies and recommendations will be vetted. Deliverable: Online questionnaire questions and hosting; and one virtual work session for goal development. It is intended that the online questionnaire will be shared ahead of the virtual work sessions for these results to be available during that meeting. The results and data points collected in Item 2 will be incorporated into Item 4. Item 3. Data Analysis and Best Practice Evaluation Using the parking utilization data collected in August 2021 cross-tabulated with reported parking behaviors from Item 2, Walker will extrapolate employee parking behaviors to obtain a general idea of impacts to the existing public parking system. Walker will also collect a series of best practices for the downtown employee parking program from other communities addressing similar issues. These practices, along with existing strategies for downtown employee parking, will be evaluated against the goals established in Item 2. Deliverable: The results of Item 3 will be incorporated into Item 4. Item 4. Strategy Work Session with Stakeholders Based on the results and findings from Items 1, 2, and 3, Walker will develop a menu of strategies for the employee parking program. City staff will vet these strategies and then Walker will develop a presentation of the options for City staff to lead a series of focus group discussions with stakeholders. Walker will attend the work sessions in a support role to offer technical assistant as requested. It is assumed that the work sessions will be held over the course of two consecutive business days. Deliverable: PowerPoint of strategies for staff review and facilitate a virtual project team meeting to discuss prior to the stakeholder focus groups. Walker will then update the presentation after the project team meet and receiving one set of any additional consolidated comments from City staff and attend the focus group discussions in-person. Item 5. Recommendations and Draft Employee Parking Program Plan Based on the results and findings from Items 1, 2, and 3 and feedback collected in Item 4, Walker will develop recommendations for the employee parking program. City staff will vet these recommendations as a draft plan, and City staff may elect to circulate the draft plan through additional stakeholders. Walker will then update the plan once after receiving one document containing a consolidated set of all comments. Deliverable: Draft Employee Parking Program Plan and final Employee Parking Program Plan DocuSign Envelope ID: B491E7BE-DE0F-486C-AF9F-F5D748E47183 City of Bozeman Task 3 March 29, 2022 Page 3 Item 6. Implementation and Action Plan Contingent on the adoption of the Employee Parking Permit Program, Walker will develop an implementation and action plan for the final Employee Parking Program. The plan will summarize needed policy or regulation updates with recommended language, technology investments (to be coordinated with Task Order 2), staffing and resource needs, and order of magnitude costs. The implementation plan will be revised once after receiving a consolidated set of comments from City staff. Deliverable: Draft Implementation and Action Plan and final Implementation and Action Plan Item 7. Employee Parking Program Communications Materials Contingent on the adoption of the Employee Parking Permit Program, Walker will develop a set of simple, graphical communications materials to include an updated project one-pager from Item 2 summarizing the Employee Parking Program for distribution to downtown business owners and employees. Walker will provide a draft press release and up to three draft social media postings for City use to introduce paid parking and employee parking programs. This press release will include a reminder of the existing parking benefit district available to address adjacent residential parking concerns when that district elects to move forward with this tool. The draft social media postings will be developed to target specific audiences such as downtown employees, downtown business owners, and others as determined appropriate with City staff. Deliverable: Informational flyer to educate the downtown community on employee parking options within public facilities; any graphics used in the flyer will be provided to the City as individual files for use online or in other materials; and draft press release and up to three draft social media postings. SCHEDULE We are prepared to begin these services immediately once authorized by the City. Below is a proposed timeline to complete the above-noted tasks. TASK APR MAY JUN JUL AUG SEP Authorization Item 1. Project Management Item 2. Online Questionnaire Item 3. Data Analysis and Best Practice Evaluation Item 4. Strategy Work Session with Stakeholders Item 5. Recommendations and Draft Employee Parking Program Plan Item 6. Implementation and Action Plan Item 7. Employee Parking Program Communications Materials DocuSign Envelope ID: B491E7BE-DE0F-486C-AF9F-F5D748E47183 City of Bozeman Task 3 March 29, 2022 Page 4 PROFESSIONAL FEE The scope of services will be completed by Item using our existing Professional Services Agreement dated December 7, 2021, and issuance of a Task Order or signed proposal. The professional fee includes travel related expenses. Task 6 and Task 7 assume adoption of the Plan by City Commission. Should the Plan not be approved, these tasks will not be billed. These fees also assume the meetings and travel outlined in the Scope of Services and additional meetings or travel necessary to support development and adoption of the plan, not already included herein, can be provided at an additional fee. TASK PROFESSIONAL FEE Item 1. Project Management $ 6,500 Item 2. Online Questionnaire $ 4,500 Item 3. Data Analysis and Best Practice Evaluation $ 11,000 Item 4. Strategy Work Session with Stakeholders $12,400 Item 5. Recommendations and Draft Employee Parking Program Plan $ 8,000 Item 6. Implementation and Action Plan $ 7,000 Item 7. Employee Parking Program Communications Materials $ 3,000 TOTAL FEE $ 52,400 Sincerely, WALKER CONSULTANTS Christina M. Jones, MBA, CAPP Andrew J. Vidor Project Manager Director of Studies AUTHORIZATION Trusting that this meets with your approval, we ask that you sign in the space below to acknowledge your acceptance of the terms contained herein, and to confirm your authorization for us to proceed. Please return one signed original of this agreement for our records. CITY OF BOZMAN Accepted by (Signature) Printed Name Title Date DocuSign Envelope ID: B491E7BE-DE0F-486C-AF9F-F5D748E47183 4/18/2022 Jeff Mihelich City Manager