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Esri • 380 New York St., Redlands, CA 92373-8100, USA • TEL 909-793-2853 • FAX 909-793-5953 • E-MAIL info@esri.com • WEB www.esri.com
January 14, 2021
Mike Maas
City Clerk
City of Bozeman
PO Box 1230
Bozeman, MT 59771-1230
Dear Mr. Maas,
Esri has carefully reviewed the Bozeman, Montana Request for Proposal (RFP) for GIS Data and
Database Architecture and Data Maintenance Health Check and is electing not to bid. While we
are eager and qualified to support your agencies in addressing GIS data, database architecture,
and data maintenance health check goals, as we are doing with governments worldwide, we have
concluded that Bozeman is a good candidate for the Esri Enterprise Advantage Program (EAP).
The EAP is a collaborative gateway to Esri experts and key services that can help your
organization define and execute a geospatial strategy for your organization.
To accomplish your goals, Esri will partner with your organization in an ongoing engagement
that aims to keep you at the forefront of Esri resources, technology, and best practices. Over the
course of a year, you will have the opportunity to:
• Collaborate with a trusted advisor who will work proactively with your team through key
meetings and regular communication
• Develop a plan for implementing a geospatial strategy that drives innovation and idea
incubation throughout your organization
• Access select technical support, training, and consulting, to achieve your objectives
• Receive strategic advice and planning to support your staff, introduce geospatial
technology across your organization, and solve key business problems
Through the Advantage Program, Esri will help your organization maximize the impact and
effectiveness of its investment in Esri technology. The proposal below describes the components
of an Advantage Program subscription and includes a proposed program configuration based
upon Esri’s current understanding of your organization’s objectives and priorities.
Advantage Program Components
Advisor
The Advantage Program provides organizations with an assigned Advisor, whose mission is to
develop a deep understanding of your key business and technical objectives and use that
understanding to drive long-term vision and technical enablement throughout the organization.
Also, the Advisor will become familiar with your organizational structure, system architecture,
Esri software usage, key business applications, and workflows. The Advisor works with your
Esri account team to:
• Understand your organization’s critical workflows and recommend opportunities to
enhance those workflows with location-based solutions
• Engage in and facilitate strategic meetings between your organization’s key staff, Esri
experts, and other relevant stakeholders throughout the term of the Advantage Program
• Develop and maintain a Work Plan, which will articulate the vision, objectives, and goals
of your organization and identify strategic activities that will help meet those goals
• Proactively work with your organization to identify new challenges, provide ongoing and
actionable recommendations, and connect your staff with Esri experts to execute on the
activities determined in the Work Plan
• Maintain continuity through proactive communication and coordination throughout the
engagement
Annual Planning Meeting
A key component of the Advantage Program is the Annual Planning Meeting, a one-day meeting
conducted at Esri’s headquarters in Redlands, an Esri regional office, or on-site at your facility.
The meeting is coordinated and attended by the Advisor and your Esri account team, who will
invite other Esri technical and business staff, as appropriate. The objective of the meeting is to
bring together your organizational stakeholders to discuss and understand your vision, goals, and
objectives, and to begin to define ways the Advantage Program can be used to achieve those
goals.
Work Plan
The Annual Planning Meeting provides essential input to the Advisor as they develop your Work
Plan. The Work Plan is a living document that outlines your targeted objectives and defines a
plan of action to meet those objectives through the execution of Learning and Services activities.
Learning and Services Activities
Learning and Services activities are a flexible way for your organization to receive focused
technical enablement support that addresses the objectives defined in the Work Plan. An
associated Learning and Services credit value is assigned to each activity. See the table below for
a list of common activities with their associated credit value. For a comprehensive list of
Learning and Services activities, please visit: https://www.esri.com/services/eeap/components
Learning and Services Activities with Associated Credit Values
Business or Technical
Consulting 2 hours 1
Premium Support Services
Annual subscription, 2
authorized callers, unlimited
incidents
75
Instructor-led Training 1 day/1 person at US-based Esri
facility or virtual classroom 1
Esri Technical Certification
Exam 1 exam voucher 0.5
User’s Conference Registration 1 registration 3
Additional Program Benefits
Advantage Program subscribers will get access to the Quarterly Technology Webcast called
“Inside Track,” an exclusive webinar where Esri Product Managers and other subject matter
experts share sneak peeks or upcoming software releases, insight into best practices, and
perspectives on industry trends. This webinar provides an excellent way to stay up-to-date on the
latest from Esri, and invitations to the webinar can be extended to any members of your
organization.
Esri would like to help Bozeman fully leverage its investment in ArcGIS and apply its
capabilities to your GIS data, database architecture, and data maintenance health check. We are
also in process of discussing with Jon Henderson and his team implementation of ArcGIS Urban
to improve the City’s planning processes. These efforts could also be supported by the
Advantage Program, providing a single contract vehicle for accessing Esri subject matter
expertise. We welcome the opportunity to meet with you to discuss our platform and support
available to the City.
If you have any questions or concerns, please feel free to contact me by phone at +1 (909) 809-
4690 or by email: jcunningham@esri.com.
Sincerely,
Jan Cunningham
Jan Cunningham| Account Manager
Esri | 111 Market Street NE Suite 250, Olympia, WA 98501 | USA
Mobile 909 809 4690 | jcunningham@esri.com | esri.com
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Activities Quantity Learning and
Services Credit Value